Automotive Aftermarket industry Week

AAPEX therefore the SEMA Show combined will offer over 7, 300 exhibitors with several thousand services.

With over 2, 000 new items on screen, significantly more than 2, 300 exhibiting businesses filling over one million square feet of vegas Convention Center, the 2014 Specialty gear marketplace Association (SEMA) Show is shaping around be the biggest yet as business optimism continues to develop, relating to Chris Kersting, SEMA president and CEO. The show are held Nov. 4-7.

Kersting claims attendance is trending upward, and you'll see much more exhibitors and services and products than ever before in the tv show floor. The Tire business Association’s (TIA) worldwide Tire Expo accocunts for one area of the displays (see TIA’s show routine within the September issue of MTD).

The SEMA Show is part regarding the Automotive Aftermarket business Week (AAIW), which also includes the Automotive Aftermarket items Expo (AAPEX), that works from Nov. 3 -6. AAPEX need more than 5, 000 exhibitors in the Sands Expo Center and will also be keeping its seminars in the Venetian Hotel.

Plus, Steve Forbes, chairman and editor-in-chief of Forbes Media, will talk during the AAPEX basic program on Wednesday, Nov. 5. His topic is “The next four years: Navigating the economy for company growth and success.”

Here's a sampling of seminars readily available for those subscribed for the SEMA Show and AAPEX during AAIW. For times and dates, start to see the total schedules at and www.aapexshow.com.

A sampling of SEMA seminars

SEMA Show knowledge Days will offer dozens of free workshops on numerous topics. All seminars is held in nevada Convention Center.

Contracting Millennials: how to locate, teach and keep teenagers in today’s employment market

Provided by: John Rosanbalm, Conklin Co. ; Karl Klimek, Square One Education System; Amy Hirsh Robinson, Interchange Group; Wade Kawasaki, Coker Tire

This seminar tackles the difficulties a boss faces whenever employing and working with Millennials and offers insight into the thing that makes all of them pleased, effective and steady lasting employees.

Medical reform legislation: what you ought to understand!

Moderated by: Stuart Gosswein, SEMA senior director of government matters

Presented by: Gene Marks, The Marks Group

Just how will the low-cost Care Act impact your employees? What must you know now to organize? What changes may be coming within the after that several years? Markings’ company administration articles when you look at the New York circumstances, Forbes, Inc.com in addition to Huffington Post tend to be read regular by countless little- and medium sized people all over nation. Their presentation will sum up the important thing healthcare problems affecting business people.

Digital Marketing: Building a sustainable social networking method

Presented by: Jennifer Cario, SugarSpun Marketing

This program will need an useful, step-by-step method of building a social media strategy started on real company targets.

10 economic, political and tech styles that will affect your organization the next day

Scars will show you exactly what today’s winning businesses do to ensure they’re earning big earnings the next day.

Fueling a high overall performance culture — driving business growth

Presented by: Christine Corelli, Christine Corelli & Associates

This presentation will say to you how exactly to stay on top and maintain your clients returning to get more. Topics consist of dealing with clients as the personal buddy, creating just the right first impressions, determining your purpose, utilizing the most useful dimensions for success, implementing powerful buyer retention methods, mastering approaches to develop pleased consumers, eliminating internal competitors, follow-up tactics, determining who're your real clients and competition, and incorporating the “Disney” design.

Selling to women: Today’s best financial engine

Provided by: Christine Corelli, Christine Corelli & Associates; Doug Dvorak, Dvorak Marketing Group

The presenters will look into the how to’s of offering to females and demonstrate efficient attempting to sell strategies, target how to prevent deal-breakers, and supply tips on how to provide unforgettable service that'll market word-of-mouth marketing.

Perhaps you have asked your client to get married you? (have you been actually engaged?)

Provided by: Nancy Friedman, Telephone Physician

Businesses invest big bucks to produce their phones ring and entice customers for their business. If those contacts aren’t managed perfect, all that money is lost. Friedman offer the woman ideas and ways to ensure you never waste another dollar of advertising and marketing spending plan.

Harnessing the effectiveness of today’s communications resources

Provided by: Zan Martin, Holly Krozel and Jeff Lee, Martin & Co.; Stacey David, Stacey David’s GearZ; Chad Reynolds, Bangshift.com; Jeff Nasi, TEN AfterMarket Digital; Marla Moore, Coker Tire; Luanne Brown, etool creator

Discover ways to perfect your internet site and use it as a self-publishing tool by directing your fans to every little bit of information they desire regarding the brand name. Read about just how your extremely fans (brand ambassadors) affect your brand identity.

Most of the most recent automobile service resources is going to be showcased on the trade show flooring of this SEMA Show and AAPEX during Automotive Aftermarket Industry Week.

A sampling of AAPEX workshops

Prepared, blame, fire! Fables and misses in advertising and marketing

Speaker: Ira Blumenthal, Co-Opportunities Inc.

Centered on Blumenthal’s book “Ready, Blame, Fire!” this lively program targets difficult mainstream knowledge. Targeting the “14 greatest myths” in advertising, attendees will study from record and get a well-defined comprehension of the “compelling imperatives” to achieve your goals in a complex, highly competitive company weather. The main focus with this program is on company development, quantum step development, alternative networks of distribution and marketing success.

2015 aftermarket perspective

Speaker: David Portalatin, The NPD Group Inc.

You will learn how product sales in 2014 sized up to expectations, and you will obtain insights into consumer attitudes that profile the coming year. You will find out just what macro elements need the best impact on 2015 product sales, which changing customer attitudes may portray opportunities for development, and anticipated 2015 automotive revenue overall performance.

NHTSA security and regulating programs: What is coming down the pike?

Former National Highway Traffic protection Administration (NHTSA) administrator under President Obama, David Strickland, provides an insider’s view to the agency’s priorities and initiatives. He will also provide tips to attendees about how to work with NHTSA assure an effective hearing due to their dilemmas.

Beyond the income: producing a culture of recognition within office

Speaker: Dr. Bob Nelson, Nelson Inspiration

Recognition presents the single most validated concept for driving desired behavior and gratification. The main reason why managers don’t usage recognition is mainly because they aren’t yes how-to get it done really. This presentation will expand your thinking of exactly what recognition really indicates and your skill to build it into your tradition. Find out practical methods for supervisors to take care of workers in a way that maximizes an environment that creates more focused, competitive staff members.

Producing a world-class solution organization

Speaker: Dennis Snow, Snow & Associates, Inc.

Attendees will discover one of the keys points of contact which make or break the client experience, how to raise the client experience from ordinary to extraordinary, and customer care processes that produce solution excellence “business as usual.”

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